INVESTBOARDLog in
Consumer Cyclical · Luxury Goods · FR

LVMH Moët Hennessy - Louis Vuitton MC

€402.45 · close of Nov 9, 2026

Portfolio of irreplaceable heritage luxury brands whose aspirational appeal compounds across generations through status and scarcity.

AI score · Solid · analysis Sep 1, 2026
7.3 of 10

Management holds this up; Valuation is the soft spot.

Moat8.0
Management9.0
Valuation4.0
Risk · 10 = lowest8.0
Business model8.0
Optionality7.0
Fair value
AI fair value
€440.24
as of Nov 10, 2026
Base case
€426.52
the single most likely path
Analyst consensus
—
12-month target
Price
€402.45
price 9% below the AI fair value

The price needs 6.0% growth a year for ten years. The AI thinks 4.5% is achievable, at a 19.0% margin.

LVMH trades at a price that requires 12% annual growth to justify, but realistic long-term growth is closer to 4.5% given the mature luxury market and recent cyclical normalization. Strong brand moats support solid margins that can edge higher with scale, providing some cushion, yet the growth shortfall means the stock offers limited margin of safety at today's valuation. The main risk is a deeper or prolonged luxury slowdown in key markets like Asia.

The business

LVMH Moët Hennessy - Louis Vuitton, Société Européenne, together with its subsidiaries, operates as a luxury goods company worldwide. It offers wine and spirit products under the Ao Yun, Ardbeg, Armand de Brignac, Belvedere, Bodega Numanthia, Chandon, Cheval des Andes, Château Cheval Blanc, Château Galoupet, Château d'Yquem, Château d'Esclans, Cloudy Bay, Colgin Cellars, Dom Pérignon, Domaine des Lambrays, Eminente, Glenmorangie, Hennessy, Joseph Phelps, Krug, Mercier, Minuty, Moët & Chandon, Newton Vineyard, Ruinart, SirDavis, Terrazas de los Andes, Veuve Clicquot, Volcan de mi Tierra, and Woodinville brands; fashion and leather products under Barton Perreira,Berluti, Celine, Christian Dior, Fendi, Givenchy, Kenzo, Loewe, Loro Piana, Louis Vuitton, Marc Jacobs, Moynat, Patou, Pucci, Rimowa, and Vuarnet brands; and perfumes and cosmetics products under the Acqua di Parma, Benefit Cosmetics, Fenty Beauty by Rihanna, Fresh, Givenchy Parfums, Guerlain, Kenzo Parfums, Loewe Perfumes, Maison Francis Kurkdjian, Make Up For Ever, OLEHENRIKSEN, Officine Universelle Buly, and Parfums Christian Dior brands. The company also provides watches and jewelry under the Bvlgari, Chaumet, DANIEL ROTH, Fred, Gérald Genta, Hublot, L'Epée 1839, Repossi, TAG Heuer, Tiffany & Co., and Zenith brands; and selective retailing under the 24S, DFS, La Grande Épicerie de Paris, Le Bon Marché Rive Gauche, Samaritaine, and Sephora brands. In addition, it offers french business and cultural publications under the Les Echos group brand; custom-designed yachts under the Feadship brand; hotels under the Cheval Blanc and Belmond brands; and other activities under the Connaissance des Arts, Cova, Investir, Jardin d'Acclimatation, Le Parisien, Paris Match, and Radio Classique brands. LVMH Moët Hennessy - Louis Vuitton, Société Européenne was founded in 1365 and is headquartered in Paris, France.

Last report Jan 27, 2026 · next Jan 26, 2027

Write why this business works, set your own fair value, and let the briefing speak only when a rule you wrote is crossed.

Start the thirty days · no card
General investment analysis · not personalized advice · the figures carry their dates