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Consumer Cyclical · Internet Retail · US

D-MARKET Electronic Services & Trading ADR HEPS

$2.76 · close of Nov 9, 2026
AI score · Solid · analysis Jan 26, 2026
7.1 of 10

Valuation holds this up; Risk is the soft spot.

Moat6.0
Management6.0
Valuation9.0
Risk · 10 = lowest5.0
Business model8.0
Optionality8.0
Fair value
AI fair value
$45.31
as of Nov 10, 2026
Base case
$20.81
the single most likely path
Analyst consensus
$3.26
2 analysts · 12-month target
Price
$2.76
price 94% below the AI fair value

The price needs 0.0% growth a year for ten years. The AI thinks 18.0% is achievable, at a 12.0% margin.

Massive positive gap with 19% FCF yield, cheap P/S 0.37x, and 18% achievable growth vs 0% required; Kaspi catalysts/TAM support undervaluation.

The business

D-Market Elektronik Hizmetler ve Ticaret A.S. operates e-commerce platforms in Turkey. The company operates a retail website that provides electronics and non-electronics products, such as books, sports, toys, kids and baby products, cosmetics, furniture, etc. It also operates HepsiJet that provides last-mile delivery services; HepsiLojistik, which offers fulfillment services; HepsiMat, an offline network of pick-up and drop-off point; HepsiAd that provides advertising service; and Hepsipay and Hepsifinans, which offers e-wallet, e-money, payment facilitation services, and consumer lending. The company was incorporated in 2000 and is headquartered in Istanbul, Turkey. D-Market Elektronik Hizmetler ve Ticaret A.S. is a subsidiary of Joint Stock Company Kaspi.kz.

Last report Nov 5, 2026

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General investment analysis · not personalized advice · the figures carry their dates